How Apps Are Helping Busy Moms in Easy Cooking

Cooking recipes app are the next big step in the mobile market in personal utility space and are possibly one of the most profitable ideas for the startups. Smartphones, iPhones and tablets are now the perfect devices instead of handbooks for working Moms to get recipes, great preparations with photos, how-to-do videos on the go! Apps offering these are sure to transform the kitchen experience into an interactive and quirky experience. But, how to make an intriguing recipe application that is sure to serve Mothers with the best kind of cooking help? Here's the secret success recipe for creating a perfect cooking application for entrepreners willing to join the bandwagon of mobile apps business.

# 1 Deciding the type of recipes

Breakfast or Brunch, Dinner or Lunch? Provide Moms with recipes for all with search options. Once you are ready to make an app, incorporated easy and quick recipes for all types of meals. They can search from hundreds of recipes and preparations provided under different categories with a few taps. This seems a lot more convenient for someone who is new in cooking than going through a book.

# 2 Recipes according to ingredients

Your app must have a comprehensive list of cooking ingredients to give users with a quick comparison of what they got at the table and what not. This way they can search for only those recipes that can be prepared with selected recipes.

# 3 Grocery lists and shopping feature

Link your app to a grocery shopping cart so that Moms can buy food ingredients, veggies and everything else when they run out with one tap. Moreover, help them to create lists of their everyday essentials, set reminders, place order of exhausted items and pay for them online.

# 4 Recipes as per moods

As said, cooking is never a cakewalk for Moms, especially when they have to prepare delicacies for their families or kids according to their moods, occasions or taste buds. So, create your app with different cooking modes and cuisines like Continental, Italian, Chinese, Thai so that Moms could explore and experiment with new dishes every day.

# 5 Text instructions & Videos

A cooking app is complete without high-quality content ie video guides, photo-wise instructions, tutorials, cooking tips, etc. that make the process of cooking more fast, simple and also interesting for the Moms.

# 6 Social sharing option

Provide your culinary app with social sharing option so that users can not learn cooking but also share recipes, photos of their culinary experiments with social friends and induce others to use the app too. This way you can get other busy Moms to know about your app and use it for refining their cooking skills.

Want to step into the mobile app market? You can have a great road ahead with a cooking app! The unique features and huge opportunities for creating varied types of recipes are no doubt major attraction of amateurs cooks or busy Moms. It gives them an extremely comfortable option to learn cooking, prepare dishes or do experiments with their culinary skills.

3 Easy Ways You Can Lower Your Facebook Ads Budget

There are plenty of Facebook Ads marketers who are reporting conversion costs of anywhere from a few cents to a fraction of a penny. Others aren’t so lucky. In fact, most inexperienced marketers are reporting quite the opposite and are getting burned due to astronomical ad costs.

Now there are plenty of factors that come into play when talking about Facebook ad costs. But obviously, before you even get started you should have some sort of budget in mind (unless you have an unlimited supply of money). Here are three ways you can lower your Facebook ads budget:

1. Know your target audience

Ideally, you should already have an idea of who’s going to be interested in your product or service. Whether you are a first-time entrepreneur or a battle-hardened businessman, you must know who your target audience is. Is your product geared towards women or men? Are you targeting young professionals or travelers?

Knowing your target audience will help lower your ad budget because there’s a higher probability these people are going to be interested in what you have to offer.

Targeting an audience who doesn’t fit your ideal user will lead to higher ad costs because they won’t be paying your ad any attention.

2. Set a bid cap

You can set a daily or lifetime budget for your Facebook ads. But did you know you can also set a bid cap? If you didn’t know before, well now you do. A bid cap is like what the name suggests,

Facebook will put a cap on your bid. So, for example, if you can only afford to pay $0.5 per click, then you can put that amount as your bid cap. Otherwise, Facebook may charge you $1 per click, or more, depending on the competition. A bid cap helps ensure you don’t go beyond your budget.

3. Don’t advertise around the holidays

During holidays, people tend to buy a lot of things online. This buying frenzy drives marketers and businesses to create Facebook ads to get buyer’s attention which in turn drives up the advertising costs for everyone.

So if you don’t want to compete with many other businesses, it’s best to not advertise during peak seasons like Black Friday, Cyber Monday, Christmas, Thanksgiving, and other important holidays.

There are 365 days in a year and you can always advertise before or after the buying season to help lower your ad spend.

Forex Trading Is Made Easy By Forex Signal Service

Foreign currencies are bought and sold in forex trading. A large number of companies are offering services to do that trade in the light of their guidance. Pair of different treaties is offered to pick and start trading them. The pair members of quote currency and base currency the base currency always comes second in quote and indications the worth of quote currency in terms of the base currency. Many other terms are specific to this trade which is not easy to understand. So making profit in this trade of contracts is not a simple task that is why professionals offer their expert opinions to make moves in a right direction it is called forex signals.

The investors put their money in this business in order to earn easy profit but most of them are not aware how the market works. To overcome their shortcomings the forex signal service was introduced. These signals are provided to the people through various means of communication. The two of them are text message on cell phone and e-mail. Before getting into real trade the platforms established for this trade offer dummy accounts to those who are interested to take part in this trading. In this way the companies give a chance to learn how things work in this market. Such accounts are for a specific period of time and the account holder works similar to genuine one.

Complete and trustworthy information is delivered to the investors and they have liberty to select the best signal provider to follow. The past performance of every signal provider is available on the site so it becomes easy to choose a guide for earning profit on ones own money. Other than this the investor can set a limit to take a decision and when the limit is touched an alert is generated to intimate him. There are some companies that also provide signals of forex trade without any cost so a good deal of guidance material one can find online for this business. There is no compulsion on the part of person to follow any particular path but he is free to decide what to do at a time.

Every single change in the value of treaties is important and this continuously happens in the market but for this the investors do not need to keep an eye on every move but simply act according to the provided suggestions. This market attracts a lot of people as it can offer you quick positive returns but this reality could also be disastrous for them if they could not understand the tactics. The free trial period is the best opportunity to understand the norms and conditions of this trade.